Social media has been described as one big game, where everybody is competing with everybody else for likes, reposts, and followers.
But if the existing social media platforms are a game, the only winners are the platforms themselves. How much did you earn for that Tweet that blew up, or that TikTok video that went through the roof? Exactly. Somebody got paid, but it wasn’t you.
Compete, from Competitive Media Technologies, aims to shake up the social media world by actually letting its users benefit financially from their efforts.
Here’s how it works. Compete contains a number of categories, including Move!, Change, Beauty, and Dance. In each one there are challenges set by real life influencers, like copying a dance move, sharing a motivational speech, applying a radical makeover, and so on.
Users then create and upload their entries for their fellow Compete users to vote on, with each challenge offering cash prizes for Rising Star, first and second place in the Popular Vote, and most creative video.
Compete comes with its own extensive music library and an intuitive video effects suite, so creating stylish, engaging content is a breeze.
Better still, there’s something in it for those of us who don’t yet feel confident enough to record videos of our own, with a prize going to the best judge in each challenge.
You can share videos to TikTok, Instagram, and other platforms, and if you do well enough as a content creator on Compete you’ll eventually gain the ability to set challenges of your own.
It’s an innovative new model, and a welcome twist on social media platforms like TikTok and Twitter. But the best thing about Compete is how positive the whole experience is.
Challenges are created by genuine influencers and reputable users, and they’re all about expressing yourself and encouraging others. Compete is heavily moderated, with zero tolerance towards inappropriate content or behaviour of any kind.