Prices for at least two variants of the upcoming OnePlus 7 Pro have reportedly leaked at a significantly higher cost than for the company’s previous handsets, according to recent reports. Citing tipster Ishan Agarwal, the reports claim that the overall hit to buyers' wallets will be around the same as for the top flagships on the market.
No exact figure has been given for the more affordable end of the OnePlus 7 Pro range, expected to be sold with 6GB of memory and 128GB of storage. The middle model, at 8GB RAM and 256GB storage, is said to cost as much as €749 or €759 while the most expensive model will pack in 12GB of memory and the same capacity storage for €819 or €829.
The cost is a stark contrast to the Chinese OEM's previous flagship killer, the OnePlus 6T, at €549 in Europe.
The OnePlus 7 Pro
OnePlus hasn't given away too much just yet but the leaks surrounding the OnePlus 7 Pro have been fairly extensive, providing an expectant look at nearly every aspect of the premium handset.
More exciting features, after setting aside its expected 6.7-inch QHD+ (3120 x 1440) display with a buttery-smooth 90Hz refresh rate, include the expectation that the OnePlus 7 Pro will feature UFS 3.0 flash storage. That means that not only will buyers of the Pro version have access to up to double the capacity but that it will operate at nearly double the bandwidth while still being more power-efficient.
The energy efficiency is also rumored to be coupled with a 4,000mAh capacity battery that can be charged via 30W "Warp Charge." Fast charging with more efficient components and a larger-than-average battery should place the battery life on the device coming in near the top for the flagship category. Additionally, the combination of factors should help offset the battery drain associated with 5G technologies if the company does release a 5G variant.
For cameras, the OnePlus 7 Pro will reportedly ship with a 48-megapixel camera comprised of three sensors, including a telephoto and ultra-wide lens. Conversely, the forward facing camera will be placed on a mechanical slide-out instead of on a bezel, in a notch, or under the screen in a display hole. That will keep the screen-to-body ratio high and the design on par with or better than that on offer from other OEMs.
Qualcomm's Snapdragon 855 SoC is expected to power that package.
What's in a price?
If OnePlus follows its previous practices in pricing, the cost of its handsets will vary by region substantially. For instance, the OnePlus 6T sold for $549 to start in the US compared to the above-listed €549 price point.
The cost should indicate that the OnePlus 7 Pro, which is also expected to launch with a 5G variant, as a true competitor to the flagships that are already available in every regard.
It should also mean that the smaller OnePlus 7 will hold down the company's reputation as a maker of devices with premium features at a lower price point. However, it remains to be seen whether or not the price increase can be justified from the users' perspective and that will likely be integral to OnePlus keeping that sentiment alive.