Dell is now discounting the 55-inch model from the 900F lineup of Sony's latest and greatest smart TVs, bringing the price down to $1099. That is $400 off of its regular price, but Dell is also throwing in a $250 eGift Card, that can be used for another purchase on Dell's website. That makes this a very affordable TV from Sony, especially since it has never dropped this far before.
The Sony XBR55X900F is a great TV to grab since it is a 55-inch 4K TV, and it is one of Sony's latest TVs, so it's going to have the latest imaging processor, HDR processor and much more. This runs on Android TV, so you are going to get all of your favorite apps and games on this TV. That includes the likes of Netflix, Hulu, Google Play Movies & TV, YouTube and much more. There is also Google Assistant support here, so you can control your TV using your voice, and open up Netflix using your voice, and much more. This price on the Sony XBR55X900F is not going to last long, especially since it is one of Dell's "doorbusters" today, and will likely go out of stock before the day is over, so you're going to want to grab it before it is gone.