Sonos' CEO, Patrick Spence, has confirmed to The Verge that Google Assistant integration is coming to the Sonos One speaker later this year. Now, that move by the company has been teased a number of times thus far, first it was announced to be coming in Q1 2018, but it has been delayed in the meantime. That delay actually occurred several times in 2018, so take this info with a grain of salt, though it would be nice to see that integration land before the end of the year.
Mr. Spence actually said that Google Assistant integration will be important to have for the holiday season, and by saying that, Mr. Spence more or less hinted that it will be ready by early December at the latest. Mr. Spence was also asked about support for older devices, and to that question, he said that the company will "continue to try and support as far as we can". Sonos' CEO also said that 93-percent of speakers that the company shipped are still active, which is commendable. On top of everything. Mr. Spence said that Sonos will stick to releasing products in the $149 to $749 price range, though he did not have much to say about Sonos' upcoming products, which is to be expected.
Based on the words of Mr. Spence, Sonos may partner up with Ikea once again in the future, as Sonos plans to release products that will "address the home in a unique way, and going outside the home as well", which sounds promising, so it will be interesting to see what will the company's next step be. As most of you know by now, Sonos actually went public on Nasdaq in the last 24 hours, it launched at $16 per share, though its shares jumped over 25-percent soon after they launched, to $21. It remains to be seen what will happen in the coming weeks.