Bixby "Bombed," Note 9 Won't Help Samsung's Services: Expert

The Galaxy Note 9 is unlikely to help Samsung grow its services revenue in a significant manner, especially after Bixby already "bombed," according to Greg Wester, Senior Vice President at concent discovery platform provider Mobile Posse. Whereas Samsung opted to place its focus on paid content partnerships such as the Galaxy S9 one with Verizon in an attempt to grow its services turnover, Apple is working directly with publishers, monetizing their content, and finalizing its revenue-sharing plans, the industry veteran explained, suggesting that strategy gives the appearance of a more sustainable option moving forward. "Apple’s aggregate services revenues (iTunes, AppleCare, Apple Pay, Apple News) have been booming, but I wonder how Samsung’s are doing," Mr. Wester said in a statement to AndroidHeadlines.

Samsung itself recently admitted it opted to push the Galaxy Note 9 launch ahead of schedule due to "slow" Galaxy S9 sales, though the company's latest Android flagship is a largely iterative upgrade over its direct predecessor, much like the Galaxy S9 line was. Regardless, the South Korean manufacturer believes the Galaxy Note 9 will outsell the Galaxy Note 8, its mobile chief DJ Koh revealed earlier this week, adding that it's still too early to judge the Galaxy S9's commercial performance, especially in comparison to the Galaxy S8 line given how the two followed different release schedules. Samsung is still relatively quiet on the services front and hasn't pushed any major content initiatives in recent times, especially relative to Apple's activity in the segment.

The Galaxy Note 9 can currently be pre-ordered in most parts of the world and is available in two variants. The base model offers 6GB of RAM, 128GB of storage space, and is priced at approximately $999, whereas the more premium version of the phablet ships with 512GB of flash memory, 8GB of RAM, and a price tag of roughly $1,249. Samsung will be releasing the Galaxy Note 9 globally on August 24, hoping to generate enough momentum to put a dent in the commercial performance of Apple's 2018 iPhones that are still expected to be the best-selling smartphones this fall.

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