Strategy Analytics has just released its Q1 2018 global smartphone market report, and according to the provided info, Xiaomi has actually managed to become the fourth largest smartphone manufacturer in the world. That is probably the highlight of this report, as the company has been striving for months now, especially in India. That being said, Samsung is still the number one smartphone manufacturer in the world, and Strategy Analytics’ report actually has some specific data to share with us.
If you take a look at the provided image down below, you will see two different charts, the first some shares a comparison between Q1 2017 and Q1 2018 shipments for the top five smartphone manufacturers, while the second one lets you check out market share for the top five OEMs, and it also offers a comparison between Q1 2017 and Q1 2018. Let’s talk about shipments first, shall we, Samsung had managed to ship out 78.2 million smartphones in Q1 2018, compared to 80.2 million a year ago. Apple’s shipments grew a bit compared to last year, same goes for Huawei’s. Xiaomi managed to increase its shipments considerably more than anyone else on the list, the company shipped out 12.6 million handsets in Q1 2017, while that number grew to 28.3 million in Q1 2018. OPPO is the fifth-placed smartphone OEM as far as shipments are concerned, as the company managed to ship out 24.1 million smartphones in Q1 2018, a bit less than last year. According to Strategy Analytics, 345.4 million smartphones were shipped out in Q1 2018, globally.
Now, the order of smartphone manufacturers in the second chart is the same as in the first one. Samsung is still the number one smartphone manufacturer in the world with 22.6-percent of the market, compared to 22.7-percent last year, so the company’s market share remained unchanged for the most part. Apple’s market share grew a bit, to 15.1-percent, same goes for Huawei, who is currently holding 11.4-percent of the smartphone market. Xiaomi’s market share grew quite a bit, the company now holds 8.2-percent of the smartphone market, up from 3.6-percent in the same period last year. OPPO’s market share declined a bit, from 7.8-percent to 7.0-percent. Those five smartphone manufacturers managed to grab 64.3-percent of the market, which means all the other companies combined hold 35.7-percent of the market. According to Strategy Analytics, global smartphone market declined 2.4-percent compared to Q1 2017. IDC had released its report quite recently as well, in case you’re interested in checking it out.