The Samsung Galaxy S9 and Galaxy S9 Plus are expected to be announced at Mobile World Congress next month in Barcelona, and the rumor mill has gotten going with a number of leaks and rumors for the upcoming devices. The latest rumor is not so much a rumor about the device, but more about how Samsung is planning to market it. A pretty well-known leaker, especially when it comes to Samsung and HTC, Ricciolo on Twitter noted the slogan "Film Your Story As You Intended", which looks to be in Samsung's usual font and appearance. So it's likely that this is how Samsung is planning to promote the devices when they launch next month.
Recently, Samsung has taken to working with creators, particularly YouTubers, to help promote their products and show that you don't need a big camera anymore to make a video or create content. That its smartphones are just as good, when it comes to the camera. And the "Film Your Story As You Intended" tagline here does make plenty of sense, with that direction the company had been going in. Meaning that you can easily film without needing to do much editing or adjusting the camera at all. Something that Samsung is already quite good at doing.
Despite the many leaks and renders and even rumors, coming out about the new flagships from Samsung, the company has done a good job at keeping it all locked down tight. So we don't actually know a whole lot about the device just yet. But we do know that Samsung is looking to bring a dual-camera setup to the Galaxy S9 – after it debuted on the Galaxy Note 8 last year. It's rumored that Samsung may be going with an aperture of f/1.5, which would be the biggest aperture on any smartphone right now. Samsung typically puts out a smartphone with f/1.7, so this isn't a huge jump, but it does jump over LG's crowning achievement with the LG V30, which was the f/1.6 aperture on that camera. Which was one of the most popular features on that smartphone. Of course, we'll know the entire story of the Galaxy S9 and Galaxy S9 Plus come late February at Mobile World Congress.