Google Lens To Get Shopping And Plant-Based Features Soon

Google Lens is going to be getting some shopping and plant-based features soon according to Google's lead engineer for the Google Lens and Gboard services, Rajan Patel. In a tweet earlier this morning Patel mentions in a response to a question that Google Lens is being worked on and improvements are on the way, while also mentioning that new features include shopping recognization for things like apparel and home goods. Patel also notes that there will be more types of goods that are recognized by Lens but doesn't mentioning anything specifically by the category name for the product.

When it comes to plants Patel highlights fauna and flora so it sounds like Google Lens will be able to better recognize all different kinds of plants and give you information about them. Beyond these new types of things that Lens will be able to analyze and give you details on, it appears that Lens will have some AR-based features being added in soon. Patel doesn't state what these features are but he does mention that he recently got a new OCR model on the new features from the the team and refers to it as "amazing." As for the new AR features, these will be experimental and Patel calls them experiences which makes it sound like you'll be able to interact with them more than you would with other Google Lens features.

For those that are unfamiliar with Google Lens it's a tool that Google has implemented in both the Google Photos app and now more recently in the Google app itself. When you enable this tool in the Google Photos app for example, which you'll find when you tap on a specific photo, Google Lens will then analyze that photo and if it's able to recognize what's in it then it will feed some details back to you about what's in the image, with links that will take you to more information about it via Google search results. Patel doesn't mention anything about when these new features will be live or if the experimental AR features will be making it anywhere past an experimental state, but if you use Lens then you may want to keep an eye out for the up and coming improvements as it may come in handy the next time you see a piece of apparel you like and want to compare it to that same item being sold elsewhere.

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