MediaTek is set to launch the new Helio P30 chip soon, according to media reports originating from Taiwan. The latest rumor arrives at a time when the company is said to be planning the launch of numerous new mid-range chips in a bid to increase its market share against rival chips such as Qualcomm's Snapdragon 630 and Snapdragon 660. The MediaTek Helio P30 is said to utilize the 12nm manufacturing process, with industry insiders also citing Cat. 10 LTE support with up to 600Mbps download speeds. Furthermore, it's claimed that the Helio P30 octa-core processor boasting four 2GHz Cortex-A72 cores and four 1.5GHz Cortex-A53 cores will support camera sensors of up to 25-megapixels, UFS 2.0 flash memory, and LPDDR4.
The Taiwan-based semiconductor manufacturer is aiming for the Helio P30 to be priced cheaper than the Snapdragon 630 and Snapdragon 660, and recent leaks also suggest that the new chip will first debut in Meizu devices. This corresponds with a Meizu product launch roadmap that leaked back in December and revealed six new smartphones. One of them was the Meizu MX7 that's allegedly equipped with the Helio P30 SoC and is said to be launching later this year. Another device on the roadmap was the Meizu PRO 7, tipped to be released in June sporting Mediatek's flagship Helio X30 chip. The Helio X30 was officially announced at MWC 2017 in March and is based on the 10nm manufacturing process. As far as the upcoming arrival of the Helio P30 chip is concerned, no firm release dates have yet been provided by industry insiders, though MediaTek's General Manager Xie Qingjiang allegedly said that the company's latest piece of silicon will be arriving soon.
In other recent MediaTek-related news, the company posted disappointing Q1 2017 results amidst reports that it had shipped less than 100 million chips. One of the reasons for lower shipping numbers recorded by MediaTek is thought to be the competition from Qualcomm who is supplying an increasing number of Chinese original equipment manufacturers (OEMs) such as Xiaomi and OPPO, as well as some manufacturers developing their own chips. Provided that its performance trends continue, MediaTek's chip shipments over the year will be down by almost 100 million units, so it makes sense that the firm would try to turn things around by pushing out an array of new chips to revive its revenue.