LG Electronics managed to seize a 20-percent share of the United States smartphone market, according to a recent market analysis conducted by Strategy Analytics. The South Korean consumer electronics manufacturer never held a larger share of the handset market in the country, making its latest achievement a historic one. The company's share of the market increased by almost three percent year-on-year during the first quarter of 2017, Strategy Analytics claims, adding that the Seoul-based firm managed to ship 7.3 million phones during the same period.
Industry watchers are attributing LG's success to a broad range of factors, noting how most of the company's smartphone lineups have been performing well in recent months. The affordable X and K series have lately been gaining momentum stateside, and the LG V20 is also said to have done well during the same period. Apple and Samsung are still the largest and the second largest phone vendors in the country, accounting for 34.5 percent and 24.6 percent of the U.S. handset market, respectively, Strategy Analytics said. Samsung's portion of the market decreased by almost three percentage points in Q1 2017 compared to the first quarter of 2016, with industry analysts blaming the Galaxy Note 7 debacle for that decline. Following the launch of the Galaxy S8 and the Galaxy S8 Plus, Samsung is expected to regain its lost market share over the course of this year, and the upcoming Galaxy Note 8 will likely help the company's efforts to do so.
Regardless, it remains to be seen whether Samsung will win back some market share at the expense of LG or another original equipment manufacturer (OEM) in the country, though the discontinuation of the Galaxy Note 7 primarily helped the LG V20, some industry watchers believe. It's currently unclear whether LG will manage to maintain its recent U.S. performance, though the company may have a solid chance of doing so seeing how it just launched the LG G6 in April. The U.S. variant of its latest high-end smartphone is the only one that supports wireless charging and is reportedly enjoying a positive initial response from consumers. An update on the company's performance is expected to follow later this year.