Lifeprint announced the launch of its mobile application and Augmented Reality Hypershot printer for Android devices. The company's AR printing solution consists of a mobile app that's now compatible with smartphones running Android 4.2 Jelly Bean and later versions of the OS, as well as a Bluetooth printer. According to Lifeprint co-founder Robert Macauley, the system was designed specifically for printing augmented reality (AR) photos that come to life in a video format on a user’s smartphone.
In more specific terms, the Lifeprint photo printer allows users to embed a video that's up to 15 seconds long within a printed photo called an Augmented Reality Hyperphoto. While the image is obviously static, the embedded video can be viewed by pointing a smartphone’s camera at the photo using Lifeprint’s Augmented Reality Hyperphoto Android application. The picture then acts as a video frame for the embedded clip and the application allows users to either select a frame from the video as the printed thumbnail or use a completely unrelated image. The app can be used for printing and sharing images and videos from Snapchat, Instagram, and Facebook, as well as GoPro Clips and Animated GIFs. The end result can be shared with other Lifeprint users either in paper format or digitally through the Lifeprint social network, which also allows users to print images with embedded videos remotely to other printers that they don’t own, as long as they have the permission from their owners.
The Lifeprint printer uses sticky-backed ZINK Paper to produce full-color images without requiring ink cartridges, ribbons, or toners. It can print 2 x 3 photos and is powered by a rechargeable Lithium Ion battery able to print 10 to 15 photos per charge. Each photo takes roughly 30 seconds to print, and each full battery recharge takes around an hour. The printer ships with a cartridge containing 10 prints and additional prints can be purchased at prices ranging from $19.95 for a pack of 30 to $49.95 for a pack of 110 prints. The Lifeprint printer is available in the United States via Best Buy for the price of $129.95 and works hand-in-hand with the new application available for Android OS. Lifeprint was first introduced to the market as a Kickstarter project back in 2015 and was initially designed as an accessory for iOS devices.