The LG G6 is enjoying strong initial sales in South Korea, local media reports, citing representatives of major retailers in the Far Eastern country. LG's latest Android flagship is reportedly off to a better start than both industry watchers and retailers expected, and some are attributing that success to massive subsidies many retailers are offering on the G6, as well as the fact that the Seoul-based consumer electronics manufacturer itself offered close to $400 in incentives to South Korean consumers who opted to pre-order the device.
One store manager told The Korea Herald that the LG G6 is currently an extremely popular choice among consumers looking for a new handset as the device is new, completely up to date, and features no major flaws that would dissuade people from buying it. While the source admitted some consumers have preconceived notions about LG-made handsets — specifically mentioning widespread bootloop-related issues that have been troubling a lot of older models — he noted that the LG G6 is currently the only logical choice for those looking for a contemporary, high-end smartphone. Another store official said how the G6 might be doing so wall due to the small price difference between LG's latest smartphone and the Galaxy S7 (Edge). The source told local reporters that while Samsung is certainly the largest phone brand in the country, a lot of consumers still tend to purchase the latest available device and the LG G6 managed to beat the Galaxy S8 to the market this time around.
The latter notion is something that Samsung is certainly aware of seeing how the company already started airing early ads for the Galaxy S8 and the Galaxy S8 Plus. LG's domestic rival began advertising its upcoming flagship duo weeks ago, but it's only scheduled to officially announce it next Wednesday, March 29. While the Galaxy S8 and the Galaxy S8 Plus are still expected to outsell the LG G6, it seems that the high-end smartphone market in South Korea will soon become significantly more competitive than it was at this time last year. More details on domestic and worldwide sales of the LG G6 will likely follow in the coming weeks.