LG may equip its future phones with FullVision displays similar to the one that’s featured on the LG G6. The company recently applied for a FullVision trademark in its home country of South Korea, as well as the United States and Europe, possibly signaling that the unconventional screen of the LG G6 isn’t just a one-time feature meant to temporarily differentiate its latest flagship from its competitors.
The FullVision display of the LG G6 has a diagonal of 5.7 inches and boasts a resolution of 1440 by 2880 pixels. The pixels are displayed in an unconventional aspect ratio of 18:9, i.e. 2:1, making the phone look extremely thin and tall. Coupled with slim bezels, the LG G6 has a unique look and is rather compact considering the size of its display. Seeing how the South Korean tech giant recently secured the FullVision trademark on three continents, it’s possible that LG is looking to emulate the look of the LG G6 with its future smartphones and turn it into a hallmark of its high-end product lineup like Samsung is currently trying to do with a dual-curved edge display.
This report coincides with the company’s recent statement on its design philosophy that led to the creation of the LG G6 and what this flagship device means for the future. During this year’s Mobile World Congress (MWC), LG’s design team explained that it’s currently planning to use the LG G6 as a reference for designing its future handsets, even non-flagship models. While manufacturing costs will likely keep the look of the LG G6 from trickling down to mid-range smartphones in the near future, that’s what LG’s ultimate goal seems to be. The company’s design philosophy underwent some major changes in the last two years — as evidenced by the differences between the LG G4, G5, and the G6 — but it seems that the Seoul-based phone maker has now finally decided on the general look of its future handsets. While announcing the LG G6 at MWC, the firm repeatedly stated that the 18:9 aspect ratio is the future of multimedia consumption, but an almost bezel-less design seems just as important to what FullVision entails. Overall, it remains to be seen whether LG will truly stay loyal to this design philosophy for the foreseeable future, but as things stand right now, that’s exactly what the tech giant is planning to do.