Google is synonymous with searching for things. In fact, many people don't say "let me search for that" instead they say "let me Google that". Search is still a big part of Google's business, and they are always looking at ways to note only stay ahead of the competition, but also get more users conducting more search queries. And that's just what Google's new feature is aimed at. Today, Google announced that you can now Tweet an emoji to their Twitter account, and they'll reply with search results for places nearby. Google says that they have this working with over 200 food emojis. Unfortunately this feature doesn't work with every emoji in your keyboard, but it does work with some non-food emojis right now.
The way it works is you type in an emoji and type in "@Google" into your Tweet. Eventually Google will get back to you with your search results. Right now, everyone is trying it out for themselves, so it appears to be rather slow. But it should speed up over the next few days. The most common emoji appears to be the burger emoji, in which Google will search for "burgers nearby" and Tweet you back with a link for that search. It's not an earth-shattering feature for many users, but it is pretty interesting, and something that users are going to have some fun with. Of course, many are trying to send Google the peach and zucchini emojis, and the results are puzzling and a bit hilarious.
Google does have a few easter eggs in this new feature on Twitter, one of which includes Tweeting a Cow to @Google. This is all being done in an effort for Google to promote local places. On Google Maps, there are loads of places that aren't chain restaurants or bars, and this is a good way for Google to help users find these small places that users may have never known about. Google is using the #KnowLocal hashtag here, so everyone knows that they are promoting local searches. This feature could be great for finding a place to eat dinner tonight, if you haven't taken anything out to cook.