Zetta Is Allegedly Selling Xiaomi's Devices As Their Own

Zetta is a Spanish smartphone manufacturing company which you’re probably not familiar with if you don’t live in Spain. On the other hand, Xiaomi is one of the largest Chinese smartphone manufacturers. So, what do these two brands have in common? Well, it seems like Zetta tried to sell Xiaomi’s devices under its own name, the company has been rebranding Xiaomi’s devices and selling them as Zetta-branded devices (allegedly), which is, needless to say, against the law.

Now, Zetta did not only rebrand and sell Xiaomi’s smartphones, they have also inflated the price points of Xiaomi’s smartphones before selling them as their own, at least according to accusations. Now, it’s worth noting that Zetta has denied such accusations, but the leaked info kind of points to the fact that Zetta is to blame here. This company was founded back in 2014, and has managed to become quite a successful business in its homeland. The company’s exec had said a couple of days ago that the company is manufacturing their devices domestically, which is one of the reasons they’ve managed to become so successful so fast. Now, the Xiaomi rebranding accusations have started popping up quite recently, and the first one surfaced on Spanish tech forum called ‘Forocoches’, a user found Xiaomi’s logo beneath the sticker on the inside and had opted to post that on the aforementioned forum. He basically removed the battery, peeled off the sticker underneath it and found a ‘Mi’ logo there, as you can see in the provided image.

Now, ‘Thegeekhammer’ found this interesting, and has decided to dig deeper, he accessed Zetta’s custom ROM and has managed to find out that Zetta’s devices are running a version of CyanogenMod. Now, companies that want to use Cyanogen’s software commercially have to pay a fee to Cyanogen in order to license it, and then get access to Cyanogen OS, which is essentially CyanogenMod for commercial use. A number of Zetta-branded smartphones are now presumed of being rebranded Xiaomi smartphones, the Zetta Conquistador 4.7 SE is allegedly a rebranded Xiaomi Redmi 2. For comparison, the Redmi 2 retails for €90 online, while the Zetta Conquistador 4.7 SE costs €185.95 in Spain. FACUA, a Spanish consumer association, is basically requesting that Spanish authorities prosecute Zetta on allegations of fraud.

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About the Author
Kristijan has been writing for Android Headlines since 2014 and is an editor for the site. He has worked as a writer for several outlets before joining Android Headlines, and has a background in writing about Android and technology in general. He is a smartphone enthusiast that specializes in Android applications, and that platform in general. Contact him at Kristijan. [email protected]