LeEco is a China-based company which has been around for quite some time now. This company was founded back in 2004 and it is one of the largest tech companies in China nowadays. LeEco is best-known for their video streaming business in China, though they’ve started manufacturing smartphones in April last year, so people outside of China know them best for their smartphones. That being said, LeEco had introduced quite a few smartphones thus far, including the Le Pro 3 flagship they’ve announced the other day. The company is doing their best to expand their business as they’ve already opened up headquarters in the US, and now we have yet another interesting piece of news to share with you, read on.
LeEco has officially announced that they’ve hired Richard Ren, the former President of Huawei Western Europe Consumer Business Group. Mr. Ren has been appointed as the President of LeEco’s North America business, and also as President of Smart Devices Overseas Business. The company is obviously aiming to expand in the US as soon as possible and is doing their best to hire people who are qualified to make this happen. “Richard’s world-class experience in leading global consumer product organizations is beneficial to helping LeEco realize its vision for globalization. Richard joins a diverse team of business leaders in their respective categories who will drive our ecosystem model forward to deliver industry-leading innovation and unparalleled value for individuals,” said YT Jia, Founder, Chairman and Chief Executive Officer (CEO) of LeEco.
Richard Ren will be in charge of the end-to-end smart devices business for North America, Asia Pacific, Russia and Eastern Europe, which essentially means LeEco gave him a lot of responsibility. As part of his duties in North America, he’ll be handling smart devices (smartphones, VR, accessories, TV, etc.), platforms, content and supporting functions, said LeEco. It is also worth mentioning that Richard Ren was Huawei’s executive for 12 years prior to joining LeEco. As some of you might know, Huawei is the third-largest smartphone manufacturing company in the world today, and LeEco is obviously hoping Richard Ren can help them succeed in the smartphone world. As a side note, LeEco had recently acquired VIZIO for $2 billion, while the company had also opened an 80,000 square foot North American headquarters in Silicon Valley.