Social media giant, Facebook has been constantly upgrading its social media platform to better serve the needs of its user base. At the moment, over 1 billion people around the world are active users on Facebook with new signups everyday. The social media platform is a great way for individuals to connect with each other and also a pretty quick way to spread news plus a great way to procrastinate while watching numerous cat videos all over your News Feed, the user experience can be ruined sometimes thanks to Facebook ads which appear at the side of your News Feed. That is where ad blockers come into play, which basically will block all the ads which are considered spam.
However, while Facebook updates have been well received in the past, this might all change once the firm comes out with its new update, which will allow the company to post ads on its platform even if you have an ad blocker activated on your browser. Facebook has come up with a new way of displaying ads which will have the ability to avoid ad blockers, thus ads will be displayed on your News Feed regardless whether or not you have an ad blocker in place though there is a way to decrease the volume of annoying ads you see. In a Facebook posting recently, the company has stated that it is expanding the tools given to its users to control their advertising experience and that it will be providing an update on its approach to ad blocking on Facebook. The company will be making ad preference easier to be used, which will allow users to stop seeing certain kind of ads. For example, if you don't like ads about cats or shopping, you can remove those interest from your ad preference and they will stop being displayed from then on.
As for Facebook's stance on ad blocking, the company says that it has taken feedback from its users on why they turn to ad blocking and most users replied saying they did so to block annoying disruptive ads. However, Facebook also mentioned that some ad blocking companies actually accept money in exchange for showing ads that they previously blocked.