Samsung is the largest smartphone manufacturer in the world at the moment. The company had issues increasing their profit a couple of years ago, basically until they decided to turn to premium build materials for their mid and high-end smartphone lineups, and revamp their Android-based TouchWiz UI. This change started with the Galaxy Alpha which was announced back in 2014, but the company's Galaxy S6 and S6 Edge were definitely tie-breakers for the company. The company's 2015 flagships received a lot of praise initially, and with the Galaxy S7 and S7 Edge Samsung refined their premium smartphone offerings even more, so it's not exactly all that surprising the company has managed to sell quite a few of the Galaxy S7 and S7 Edge units thus far.
Bloomberg reported yesterday that Samsung could increase investments following the Q2 earnings report, which suggested that the company is expecting to increase their profits quite a bit. That being said, the company has announced earnings guidance for the second quarter of this year, and they basically predict the strongest operating profit in two years. Samsung said that they're expecting an operating profit of 8.1 trillion won ($7 billion) for the Q2 2016, and they've also mentioned that the Galaxy S devices are the main reason why, it seems like the sales have been off the hook. This is a 17% increase for Samsung YoY, and the company is expecting the revenue to go up by 1.5%, so it will jump from 48.5 trillion won to 50 trillion won.
It seems like Samsung is in for a treat as far as Q2 2016 goes, though do keep in mind these are still not official results by the company, only their official projection. Samsung will release the official numbers soon, their report will follow later this month. All in all, it seems like both the Galaxy S7 and S7 Edge have been selling more than well for the company, and on top of Samsung's quarterly results, it will also going to be interesting to see some official sales numbers from the company. Samsung will almost certainly not going to disclose that information anytime soon, but it will be interesting to see how many will they be able to sell by the end of this year, but by the looks of it, the Galaxy S7 and S7 Edge will definitely outsell their predecessors.