Late last week an interesting report was passed along the tech “blogosphere”, suggesting that Chinese conglomerate LeEco and US TV manufacturer Vizio could soon host an event in the United States. Although the reasons behind the alleged event weren’t officially known, Vizio and LeEco have now sent us an invitation to an event which will take place on Tuesday, July 26th, at NeueHouse Hollywood starting at 11:00 AM (Pacific Time).
Last week’s reports suggested that the purpose behind the event is the acquisition of Vizio by the Chinese tech giant LeEco. However, no such details have been made official in the press invitation, which means that we will have to wait until tomorrow, July 26, to determine what the two companies have in store for us. While the recent reports indicate that the event will mark LeEco’s acquisition of Vizio, it’s just as likely that the two companies could announce a partnership (as opposed to an acquisition), or simply a new product, or series of products for the United States. After all, at the beginning of the month, LeEco confirmed its plans to bring its smartphones to the US market within the next 3 months, and even earlier in April 2016, LeEco unveiled its plans to sell 15 million smartphones by the end of the year. Additionally, earlier this month it was rumored that LeEco is looking to hire new talent in the US, in anticipation of a big push into the US market this fall. Needless to say, LeEco has been working on increasing its influence in the western hemisphere, and last month the company even acquired a $250 million site in Silicon Valley for research and development purposes.
On the other hand, Vizio’s products - especially its television sets – are quite popular with US customers, and additionally, the company also sells tablets, ultrabooks, sound systems, and has even dabbled with smartphones. Needless to say, a partnership between LeEco and Vizio might turn out to be quite profitable for both parties, but at the end of the day, we’ll have to wait until tomorrow to find out what the two companies have prepared for the press and public. The event could mark a new acquisition or partnership between the companies, or even the introduction of new products. Stay tuned!