Chromebook Shipments Expected To Grow 18% This Year

Internet giant, Google first introduced Chromebooks back in 2011 and Chromebooks are basically laptops which run on the Chrome operating system. What makes the Chromebook so special is that the devices are designed to be used primarily while connected to the Internet, with most applications and data residing in the cloud. Since then, Chromebooks have come a long way in terms of growth as shipments of the device is expected to jump as much as 18 percent compared to 2015.

While the PC market is declining, Chromebooks is one of the areas in the market which has seen growth. Other sectors in the PC market which has experienced growth are the gaming PC and Windows based 2-in-1 market. In 2015, a total of 6.5 million Chromebooks were shipped around the globe but 2016 could see shipments between 7.5 million to 8 million units. In the first quarter of this year, some 1.65 million Chromebooks were shipped, the shipment figures for the second quarter of the year is unknown at the moment as the data hasn't been released yet. However, Chromebook shipments are only a fraction of the PC market as total shipments of PC units this year is expected to hover around the 290 million mark.

According to Gartner, a technology research company, Chromebooks are expected to continue to sell well in North America, where 90 percent of its units were shipped last year. Chromebooks didn't sell well in other places, such as Asia, South America and Africa. This is most likely due to connectivity issues as Chromebooks require Internet to be used to its full potential. Chromebooks also aren't readily available outside North America, which could also be a factor. There is still hope for Chromebook growth in other markets such as Australia and New Zealand as people in those countries are starting to understand the full potential of Chromebooks. Education has been the largest market for Chromebooks being purchased by students and educational centers due to the low-cost and lightweight of the devices. However, Chromebooks haven't been able to replace the use of Windows based PC's especially in the business sector, as business owners prefer the ability to run applications offline. Google is planning to add support to run Android apps on Chromebooks, though not all models will be able to do so but it is unsure whether this will have any effect on Chromebook sales.

 

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