HTC 10 Is In High Demand In Japan & Taiwan, Says Senior Exec

The HTC 10 was launched earlier in the year by the Taiwanese company as its latest flagship smartphone, but numerous reports have stated how the device has failed to take off in critical markets like China and elsewhere. With the much talked-about Vive virtual reality headset also being launched in the first quarter, one would have expected HTC to start reaping the rewards of an all-new product portfolio, but that unfortunately doesn’t seem to have happened if HTC’s regulatory disclosures are anything to go by. Now, however, a senior HTC executive has announced something that will hopefully sound like music to the ears of the company's employees and fans alike.

The president of HTC’s North Asian operations, Mr. Jack Tong, has now announced that thanks to high demand for the HTC 10 in the company’s home market of Taiwan, the company expects to sell more smartphones in the current quarter in that market than it did in the first three months of this year. Whether the same trend holds true in other regions around the world remains to be seen, but if Mr. Tong’s projections hold true, HTC will at least start taking its first tentative steps towards a possible recovery, if only in a relatively small market at home, small compared to the global market, of course. It will certainly going to be interesting to see if this will help lift HTC's smartphone business which has been struggling for years.

One important thing to note here is that the company’s Q2 sales in Japan has also shown a marked improvement over and above its Q1 showing, with the newly-introduced red option accounting for 44% of all HTC sales in the country. Either way, the company seems to be generally bullish about its prospects in its home nation for the rest of this year, thanks to some new features introduced on HTC phones for the first time. One such feature present in the latest HTC flagship happens to be 3-carrier aggregation (3CA), which is an aspect of LTE-A technology, and allows carriers to expand their bandwidth in order to increase network speeds.

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Kishalaya Kundu

Senior Staff Writer
I've always been a tech buff and have been building my own PCs since as far back as I can remember. My first computer was a home-built desktop running MS-DOS on which I learnt to program in GW-BASIC and my interests apart from technology include automobiles and sports.
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