OnePlus has always been a company which has looked to offer value for money. This was one of their main focus points when bringing to market both the OnePlus One and OnePlus 2. The idea being that they could offer a flagship spec device but at a significantly cheaper price than many of the major flagship devices available on the market. Of course, one of the reasons OnePlus was able to do this is by keeping their overheads to a minimum. This included relying on social media as their sole means of marketing and also ensuring that their route to market was one which involved direct to customer selling, avoiding carriers and other entities which could add on additional costs while en route to the customer.
Using the same logic, OnePlus has today announced that they are now starting a new installments plan. The short of the announcement is that they are now allowing customers to purchase goods from OnePlus and pay off for them on a monthly basis. Similar to how you might purchase a smartphone from a carrier. As a result, those who chose to pick up a OnePlus 2 from OnePlus using the installment option can pick up the smartphone on a plan which starts from $22.60 per month. Likewise, the OnePlus X is available on plans starting from $16.12 per month.
In fact, according to the announcement the installment plan is not just designed for smartphones and is said to cover any purchases over $99. The announcement also details that signing up for an installment plan will not mean you are tied into the plan. According to the details, you can simply pay off the remainder of your balance whenever you want. At present this does seem to only be an option which is open to U.S. customers with no mention of whether similar installments options will become available elsewhere in the world. Although the announcement does detail that this is a service which "is integral to our future payment structure", so it should be expected that similar options to this could become available in the future. Either way, for those interested in finding out more about the installment plan, head through the link below to read the announcement in full.