There are many currently active Chinese smartphone OEMs at the moment. You're familiar with quite a few of them, but there are smaller companies based in China which are trying to make a name for themselves, like UMi for example. This company has introduced some compelling devices in the last year or so, like the UMi eMax, Iron, eMax Mini, etc. All of their devices are quite affordable, but it seems like UMi plans to go above and beyond with the company's upcoming handset, read on.
The company has unveiled UMi Rome, a handset which will sport 3GB of RAM and cost only $89.99. Now, this might seem hard to believe, but this comes directly from the company. UMi Rome will sport a 5.5-inch 720p (1280 x 720) 2.5D curved AMOLED display, 3GB of RAM and 16GB of internal storage. The device will be fueled by MediaTek's MT6753 64-bit octa-core processor clocked at 1.3GHz, and a 2,500mAh battery will also be a part of this package. The 13-megapixel shooter (Sony's IMX164 sensor) will be located on the back of this smartphone along with a dual-LED, dual tone flash. The 2-megapixel shooter will be available up front, along with an LED flash. Android 5.1 Lollipop will come pre-installed, with some additions from UMi. It is also worth mentioning that the phone will be only 7.9mm thick.
The company did not reveal the exact release date for this smartphone, but they did mention that it will arrive in December. The UMi Rome has more than a decent set of specs, and if you consider it will cost less than $100, this handset instantly becomes quite compelling. UMi's previous offering were rather solid as far as performance and build quality goes, so it will be interesting to see how will this handset perform considering its price point. Either way, stay tuned for additional info, we'll let you know as soon as the company shares some additional details, and we'll try to get a review unit in as soon as possible.