If you own and use an HTC device, you might already be familiar with HTC Advantage, the protection plan from HTC that is currently available allowing users to replace their damaged phone in the event of broken glass on the front of the device. It's a feature that quite honestly more manufacturers should be offering, although HTC isn't the only OEM to throw something like this at consumers. HTC wants to improve on their Advantage offering by replacing it with a new plan called Uh-Oh, which essentially is the same as Advantage but revamped with just a few changes.
The first and most notable difference is the time. HTC will be allowing users who have HTC Uh-Oh plans to swap out a damaged device within the first year and not just within the first six months, literally doubling up on the timing for customers. A whole entire year is plenty of time to square away any business with HTC in the event a screen's glass gets broken. That year-long window is made all the more beneficial now that HTC is also adding broken displays(not just the outer glass), as well as water or moisture damage to the list of reasons a user could have for getting their devices swapped out.
In addition to the new damage types, HTC Uh-Oh will include buyback elements geared towards users who are looking to grab some extra cash (anywhere up to $100) for trading in an old device to put towards a new HTC product, although currently HTC hasn't detailed which devices they'll be accepting as part of the program and the amount given will depend on what device is traded in. HTC will likely highlight those details during their Uh-Oh live stream on March 18th happening at 9 am PST. HTC is also reportedly adding support for switching between carriers within the first year to Uh-Oh, which again, they should end up highlighting during tomorrow's live stream event. HTC can also be expected to show off the HTC One M9 some more, and they could end up talking about other services, products, or features they have coming up in the near future, although it seems much of the event will be dedicated to the HTC Uh-Oh plan.