For those not familiar with the Global M2M Association (GMA), it was formed in February 2011 and is a cooperative effort of six international operators – Deutsche Telekom, Orange, TeliaSonera, Telecom Italia Mobile, Bell Canada and SoftBank – in the Machine-to-Machine (M2M) market. They aim to display this new Multi-Domestic Service at the Mobile World Congress (MWC) 2015. It is designed to help global businesses make use of the growing presence of connected devices, especially in the automotive and consumer electronics industries – making them easier to deploy and manage around the world.
Bell, Canada's largest communications company is the only one of Canada's telecoms to participate in the GMA. They service both consumers and businesses with wireless, TV, Internet, home phone and all business communications services. They hope to cater to the many businesses in Canada and help lead them through the growth of the global connectivity of M2M and Internet of Things (IoT) services. There will be many solutions out there, but easily bringing them to business customers and then implementing is their goal.
They are looking at providing a "One platform, One SIM, One experience" to allow for real-time connectivity management, so that businesses can manage, monitor, troubleshoot and support their globally connective devices from a single source. The embedded SIMs or eSIMs, will use a localized profile, but within their GMA footprint will enable them to leverage customized end-users wherever they are based.
Matt Hatton, Founder & CEO at Machina Research said, "The Internet of Things presents a number of challenges for enterprises as they seek to offer a global experience while providing local flexibility on pricing for connectivity. This is exactly the type of initiative that we believe will simplify the process of connecting devices around the world to the benefit of both enterprises and end-users, ultimately supporting the rapid growth rates that we anticipate in the IoT market."
Hans Dahlberg, Head of TeliaSonera Global M2M Services and one of the founding members of the GMA said, "For many enterprises the race is on to provide interactive connected services, underpinning this is the need for a simple solution that provides connectivity globally. The GMA's Multi-Domestic Service offers global capability, a flexible management solution which works in harmony with an enterprise's product lifecycle and critically provides a low total cost of ownership for connectivity."
Although not visually apparent, Bell has been working behind the scenes on its M2M and IoT business over the past couple of years, focused on their own fleet management, remote monitoring services and wireless backup. When the MWC meets next month, the push for efforts for around the globe will become more apparent. Technology is great, but there needs to be ways to globally distribute it, manage and understand it, and monitor and repair it, if necessary.