Will A Shift In YouTube's Chain of Command Affect Their Music Streaming Service?

YouTubes chain of command is starting to look a little rough after a recent employee's departure. For a while now, YouTube has been gearing up to launch their very own music streaming service. The idea is much similar to Spotify, but coincidentally, YouTube Executive Shiva Rajaraman has left his job to join forces with Spotify. Just last month YouTube lost their product manager Chris LaRosa, who left to work on an unrelated start-up. Google Executives said that LaRosa's leave wouldn't effect the music streaming service that YouTube planned to launch, but with Rajaraman gone, the tides are beginning to turn.

The news of Shiva Rajaraman's departure was confirmed by Re/code. The YouTube spokesperson would not comment about their up and coming music streaming service but did offer this statement: "Shiva has done so much to help grow YouTube into what it is today. We wish him all the best, and know that the team he has put in place will continue to serve all our creators and viewers exceptionally well." Spotify on the other hand declined to comment. Shiva Rajaraman joined YouTube in 2006. This was around the time that Google bought the site for $1.6 billion. Rajaraman has been with YouTube ever since then except for a brief moment with Twitter in 2010.

Regardless of employees leaving left and right, YouTube will still push forward with their rumored music streaming service. The battle has only begun for YouTube, as they have big competition up ahead. Music Streaming services such as Spotify and Apples newly owned Beats Music, are just a few competitors that YouTube has to go against. YouTube better have some good ammunition for this battle because the rest of the music streaming giants are already waging war. Being Google owned, YouTube's music service really shouldn't have too much of a problem. You got to think about it, they have one of the world's largest companies backing them up. Not to mention that YouTube is used every day by millions of people, they probably have one heck of a marketing scheme. If you think that YouTube's recent departures will affect their soon to be released music streaming service, let us know in the comments section.

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About the Author

Jamil Bryant

I'm an all around tech enthusiast that loves to walk into Best Buy and tinker with every usable device. Android has been a good friend of mine for some years now. As a user, the environment that the software takes you in is practically endless. Other than writing about new mobile tech I love to skateboard, create music, record podcast, and other unusual stuff.