We just cannot seem to get enough sports these days – every day there are new stories in the magazines, on the radio, in the newspaper, on the TV news, and yes…even on our mobile devices. We also have more sports than ever to watch. When I was a kid we had baseball, football and basketball – yeah, there was golf and tennis, but most people did not consider those a sport at the time. Now we have to add 'blood sports,' Hockey, soccer and world cup, NASCAR, Olympics, and now even college sports are all big business. More people are watching than ever, which means more advertising dollars, and more coverage. As people live longer, even 'recliner-type' sports, such as golfing garner big viewer numbers.
Now throw in the popularity of mobile devices and the sports 'empire' continues to grow even larger. No longer do you need to sit at home or in a sports bar to watch your favorite sports or news about it – you have it on your smartphone or tablet 24/7/365…it is always at your beckon call. With this great thirst for sports, the networks and sports providers are scrambling to provide us with content to watch via our old friend, the App. There have been many Apps at our disposal – ESPN, Fox, NFL, 365 Scores, B/R,CBS Sports, and many more.
Add to this mix, the new 120 Sports – name so because of its 2 minute (120 second) video content – every story or feature is reduced to a quick 120-second video. 120 Sports was an iOS exclusive for a short while, but is now available for our beloved Android platform. Time, Inc., which owns Sports Illustrated, brings this App to us – so we can only hope for a 120-second video of each of the swimsuit contestants…hey, that's a sport in my book! The App promises to offer over 10 hours of live programming every day and is FREE – except for the intruding advertising, of course.
It will offer highlights from the MLB, NBA, NHL, PGA Tour, NCAA Football, NCAA Basketball, NASCAR, and more. There will be on-demand video library to watch when you want too, as well as trending topics of your favorite sports, team, and individual athletes – even have personalized notifications sent to your device on late-breaking news. You can also join in with 120 Sports and discuss your takes on the latest topics. Please hit us up on our Google+ Page and let us know what you think about the 120 Sports App or let us know what your favorite sports app is…as always, we would love to hear from you.