This must be part of Guy Laurence's, the new President and Chief Executive Officer of Rogers Communications plan when he recently stated, "We've neglected our customers, and we've let our legacy of growth and innovation slip. The plan I've laid out will significantly improve the experience for our customers and re-establish our growth by better leveraging our assets and consistently executing as One Rogers." I suppose Rogers was following the "significantly improve the experience for our customers" part when Rogers expanded their website to include email notifications of new devices and OS updates.
Both Rogers and TELUS use their websites for pre-ordering devices where you can set up to receive email for notifications for when your order is ready or for when new devices are coming out. However, Rogers' approach takes it even a step further by taking the initiative to notify you of not only new devices, but also the highly anticipated Android software upgrades – sort of 'keeping you in the loop' so it were. The website claims that, "You'll get the latest news about the hottest upcoming devices and new OS updates via email alerts. Plus, you'll be among the first to get VIP access to device reservations, pre-orders, and related launch offers."
It is hard to keep up with new devices being launched every quarter – some being flagship devices – and you never know when a new Android update will be available. Many times Google will announce a new Android version, but it could be months before the manufacturer of the device or carrier give their final approval for it. This new system will help keep you informed, so you don't have to worry about remembering. Hopefully, it will work better than my Verizon updates on new releases – many times I will already have a new smartphone on order or in hand and the next day I receive the email update that it is now available for purchase…that may be soon enough for most people, but not me! I want to know the second the device is ready, not the day after…I know I have a problem.
Please hook up with us on our Google+ Page and let us know if you are signing up for the new Rogers alert program – it seems like a no-brainer from our end…as always, we would love to hear from you.