Less than an hour ago, Amazon announced the FireTV. Which is their own set-top box with loads of contents and features. It has over 200,000 movies, and TV episodes as well as millions of songs to choose from. It also has gaming functionality, and even an optional game pad which is about $40. The FireTV works perfectly with Amazon Prime, especially for Instant Video. But it also has YouTube, Hulu Plus, Netflix, MLB, Crackle and more are on the way for the FireTV. As far as specs go, it has a quad-core processor with a dedicated GPU and 2GB of RAM.
Much like the Kindle Fire's, the FireTV comes pre-registered to your Amazon account, making it very easy to get it set up and start using it. We talked about gaming a bit already, but it has a bunch of games available - not to mention Amazon bought a game studio just recently - and all paid games start at $0.99 which is a great price. The game controller will be on sale for $40. Which you can get the bundle for just $140.
Amazon is also allowing you to compare the FireTV to the Chromecast, Roku and Apple TV from the product page on their site. So if you're on the fence about grabbing the FireTV, that may help you out. As far as which one we'd recommend, it's a tough choice. The FireTV has some compelling features, but the Chromecast and Roku work great as well. Which ever you decide to grab, I'm sure you'll love it.