In case you haven’t noticed, the FIFA World Cup is scheduled for next year in Brazil and, as all good soccer fans will know, advertising that ties in with the World Cup – no matter how loosely – is going to be worth the investment. Samsung decided to take a chance with their #winnertakesearth campaign, which you might remember made some waves on YouTube. Essentially, this viral campaign from Samsung amounted to Aliens looking to take over the Earth but, they gave Humanity one chance to be saved, a soccer match. Yes, that’s right, a soccer match will decided the fate of the Earth.
We have to hand it to Samsung here, this is a pretty impressive campaign and while it’s only going to be a one-off, we’re pretty certain that this will generate a lot of buzz for Samsung. The GALAXY 11 team – which compromises of 13 players, gotta have subs – that will be playing soccer to save the Earth has now been named in full. Which lucky football stars got the opportunity to earn lots and lots of cash, sorry, save the Earth? Take a look at the list below:
1. Lionel Messi (Argentina; Captain)
2. Mario G¶tze (Germany)
3. Oscar dos Santos Emboaba Jr. (Brazil)
4. Wu Lei (China)
5. Stephan El Shaarawy (Italy)
6. Victor Moses (Nigeria)
7. Radamel Falcao (Colombia)
8. Lee Chung-Yong (South Korea)
9. Iker Casillas (Spain)
10. Wayne Rooney (England)
11. Landon Donovan (United States of America)
12. Alexander Kerzhakov (Russia)
13. Cristiano Ronaldo (Portugal)
It’s a pretty good list, I’m sure you’ll all agree and with a wide variety of players from all over the world, what better team to represent the Eart in combat? You can read more about the campaign in general from Samsung here. If Samsung were looking for a solid marketing campaign to get the “Galaxy” branding out there, this is easily one of the best ways in which to do it. Take a look at one of the trailers below to get a taste of what’s to come. What do you think though? Is it a little too cheesy or is it brilliantly-timed? Let us know in the comments below and on Google+!