Thew new Samsung Epic 4G has been getting great reviews, and Amazon is planning on taking advantage of that. They now want to be the ones that sell this phone the cheapest, for just $199, when other competitors sell it for $50 more.
Amazon has been very aggressive on pricing smartphones lately, always trying to be much cheaper than anyone else. I think they are doing this because they know the smartphone is and will be a very hot market, and they want to be the cheapest retailer of these phones, the same way they are the cheapest retailer for books.
This is a great move for Amazon, and it's even better for the customers that want this phone. So if you want one get one here.