A new service offering from Google means another venue to host its ever growing legion of advertisers. 10, 15, and 30 second audio bits will be added to Google's music streaming service as well as though YouTube videos. Currently, YouTubers see an ad banner at the bottom of the stream, a recent report stipulates that Google could offer targeted audio advertisement before the video stream. Android users will soon be able to access to their own music through a cloud based streaming service. It is unclear if the ads will be heard when streaming from your own content which many may find intrusive. However if Google offers unlimited storage and a free music app, perhaps users would be willing to listen to a 15 second ad before their music starts.
Google is also in talks with a music publishing house reportedly inking a deal to license 27,000 songs from the Harry Fox Agency. Google's music store could be available as early as November providing Apple with some competition on its iTunes store. iTunes currently holds a 28 percent market share in the online music industry.