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comScore: Figures Show Decline For Android & Manufacturers

August 7, 2015 - Written By John Anon

Each and every month the latest figures come from multiple data crunching firms. It was only a couple of weeks ago that the latest figures from IDC arrived and even more recently that Kanter sent out their report. These reports all focus on the smartphone landscape in one form or the other and provide a great oversight into how both smartphone manufacturers and operating systems are doing overall, Well, following the trend of their monthly cycle, comScore has now released their latest figures for both the smartphone and operating system markets in the U.S. These figures are all relevant to the three-month period leading up to and ending June 2015 and are used to compare against the previous three-month period ending March 2015.

In terms of the operating system landscape, Android, to be expected, remains dominant with their overall market share equating to 51.6-percent. That said, in spite of the dominance, this did represent a slight decline from the previous period ending March, which was noted as 52.4-percent. Therefore, the decline for Android was equal to 0.8-percent over the two periods. As to be expected, this meant that Apple did see an increase over the two periods with their March share rising from 42.6-percent up to 44.1-percent. In terms of the other operating systems, Microsoft saw a decline down from 3.3-percent to 2.9-percent. Likewise, BlackBerry saw a decline from 1.6-percent down to 1.2-percent.

In terms of the manufacturers, Apple remains the dominant U.S. smartphone manufacturer. As already established, this resulted in an increase of their market share up to 44.1-percent. In contrast, Samsung saw a slight decline in their market share with their June figure coming in at 28.1-percent, which was a 0.2-percent drop from the previous 28.3-percent figure for March. Likewise, LG also saw a drop in their market share from 8.4-percent down to 8.3-percent. Similarly, Motorola dropped down from 5.0-percent to 4.9-percent. Finishing off the list, HTC also saw a decline from 3.8-percent to 3.4-percent. So overall, the figures do show a decline for the bigger picture Android market share as well as all the corresponding major Android smartphone manufacturers. That said, in all instance, it was only a slight decline with each manufacturer’s decline adding to the overall decline of Android in the respective quarter.