Google has a wide reach in terms of the businesses they’ve either invested in or entered into themselves, and the latest venture they could be interested in jumping into may be home services. Following the announcement from Homejoy (and on-demand cleaning service startup) that they would be shutting down their services due to multiple factors but mainly class action lawsuits, it was confirmed by both Google and Homejoy that a number of the Homejoy staff would be joining Google. According to unnamed sources, Google will be looking to utilize the technological team’s knowledge to help build out their own similar offering to what Homejoy is providing.
With part of the Homejoy team on board at Google, the search giant will reportedly be researching and moving towards offering home services of their own, although Google hasn’t given any details regarding whether or not they’ll be offering home services in the future, nor have they mentioned what the roles will be for the people who are leaving Homejoy to join on at Google. Although Homejoy began as a cleaning service startup which sought to bring on-demand access to users who needed it, Google’s services would offer a range of different things other than just cleaners, from plumbers to painters, assuming they end up opening such a service.
If Google ends up looking to offer home services, the Search team could be a likely destination for those coming from Homejoy so they could help to infuse the search results with options for users who were searching for a specific type of home service. Since Google hasn’t confirmed any of this information just yet there is no telling if they plan on entering the space at all, but even just the speculation does well to showcase Google’s interest in expansion out to other markets and businesses. Google of course wouldn’t the only company looking to easily connect people with home services as there are a number of other companies which already offer the same type of thing, Google does however have plenty of technological talent and money behind them so they could stand to come out of the gate with some success.