The CEO and co-founder of Nvidia has tipped Android to become the single largest gaming platform of the future, going past PCs in the process. Speaking on the sidelines of the Computex 2015 trade fair being held in Taiwan, Mr. Jen-Hsun Huang said that he believes in Android “because it’s open it became a wonderful gaming system. Android is the OS of the cloud, the OS of the internet. This OS will also someday become an important gaming platform”. Nvidia has been one of the main beneficiaries of the success of the PC gaming industry, with its GeForce GTX GPUs (Graphics Processing Units) being one of the two major players in the market alongside AMD’s (formerly ATI) Radeon range of graphics cards. Nvidia meanwhile, has also got a finger in the Android gaming pie, as it has been releasing SHIELD-branded gaming devices over the past few years.
First came the handheld SHIELD console in 2013, followed by the SHIELD gaming tablet last year, and recently, the company announced a third generation SHIELD device, running Android TV. The device is a set-top box for media streaming that doubles up as a full-blown gaming console. With Nvidia’s muscle in the gaming industry, it has managed to convince developers of popular big-ticket PC and console games like Resident Evil 5, Borderlands: The Pre-Sequel and Metal Gear Rising: Revengeance to bring their titles to Android.
To outsiders looking in, it might seem a tad odd for anybody to be releasing Android-based gaming consoles now, so soon after the failure of one of the most talked about Android console makers – OUYA. The company, which launched its first generation console after a wildly successful crowdfunding effort on Kickstarter in 2012, failed to generate enough momentum amidst shipping delays and quality control issues, and is currently looking for a buyer in a last ditch attempt at preventing bankruptcy. But the fact that Nvidia has steadfastly believed in the potential of Android as a powerhouse gaming platform of the future, can be gauged from the fact that the company originally invested in OUYA in its first round of funding in 2013. It remains to be seen whether Nvidia can be successful where others have failed, but if it does, there will at least be one more competitor in the console-gaming industry, which has increasingly become a two-horse race between Sony (PlayStation) and Microsoft (Xbox), now that Nintendo has, for the most part, fallen off the radar of mainstream gamers.