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Fitbit’s Range of Fitness Trackers Head to India

June 24, 2015 - Written By Vidur Sethi

San Francisco’s, Fitbit which is well known for its activity trackers, wireless-enabled wearable devices that measure data such as the number of steps walked quality of sleep and other personal metrics has announced its launch in India. A gamut of products like Fitbit Surge, Fitbit Charge HR, Fitbit Charge, Fitbit Flex, Fitbit One, Fitbit Zip and Aria Wi-Fi Smart Scale are all set to be on Amazon to discover a whole new world of fitness in India. “With a growing focus on personal health and fitness across India, and the strong demand for mobile devices and technology in the market, Fitbit is thrilled to provide consumers in India with our full line of trackers—at affordable prices across all mobile platforms—ensuring that everyone can find the right fit for their lifestyle and their goals. Our mission has always been to deliver innovation through exceptional, wearable design in a way that empowers consumers with greater knowledge of their overall health, while understanding that everyone’s approach to health and fitness is different.” said James Park, CEO and Co-Founder of Fitbit.

The Fitbit surge (MSRP 19,990 INR; available in black, blue and tangerine) helps you train smarter and go farther with built in GPS, continuous heart rate, all-day activity tracking, text and call notifications, music control and many more features. The Fitbit Charge HR (MSRP 12,990 INR; available in black, plum, blue and tangerine) makes every beat count with continuous, wrist based heart rate, tracks all day activity and monitors sleep. Fitbit Charge (MSRP 9,990 INR available in black, blue) is yet another device that helps one energize the day with a wristband that tracks steps, distance, calories burned, floors climbed and active minutes. It also displays your status and Caller ID and monitors sleep. Fitbit Flex (MSRP 6,990 INR; available in 10 colors – black, slate, navy, red, tangerine, teal, violet, lime and pink) provides the same services as the Charge with a feature of lighting up the wrist band as you progress towards a fitness goal. Clip based devices, Fitbit One (MSRP 6,990 INR; available in black and burgundy) and Zip (MSRP 3,990 INR; available in charcoal, magenta)  helps one remain fit and sleep better by monitoring all the daily routines and diets. Fitbit Aria (MSRP 9,990 INR; available in black and white) is a smart scale that tracks and syncs weight, BMI, lean mass and body fat percentage by displaying your trends on the Fitbit dashboard.

The Fitbit dashboard is a place where one can see the progress, log food, record workouts and earn badges. Fitbit lets one connect, share and compete with these myriad fitness products that sync wirelessly and automatically. With an app that is accessible on over 150 devices – including Android, iOS and Windows, Fitbit is all set to provide Indians with seamless app experience and fitness adventure with these devices that are available on Amazon on Pre-order.