Pandora One-Day Pass

Pandora Looks To Be Launching 24 Hour Ad-Free Listening Pass Of Pandora One For $0.99

March 8, 2015 - Written By Phil Bourget

Music streaming is seeing its rising tide of popularity with more companies joining in the game of streaming music you love to your computer or smartphone.  YouTube’s streaming service is great for Google and YouTube junkies, while Spotify is great for people that love endless amounts of music, and don’t mind highly-intelligent advertisements.  Google Play All Access is fine, if you don’t mind the price and limits of the Play Store’s musical selection.  Pandora, however, has kept much the same kind of model it had when Spotify was just breaking onto the scene all those years ago.  But they have added something into their future that will likely give them an edge.

The addition of a feature, specifically a paid one, is usually of little importance, especially for Pandora, whose majority of revenue comes from advertisements.  But the recent and upcoming addition of a One-Day Pass looks to be something that could boost not only usership and popularity, but also revenue.  With the One-Day Pass, the person pays out only $0.99 for a 24-hour period of ad-free listening.  Now, that’s in conjunction with the still-existent Pandora One subscription, which is $4.99 per month, which offers the same ad-free pleasantry plus the addition of far more than the regular six skips per hour.

This addition to Pandora’s paid options is great, especially considering the better weather of spring and specifically summer is coming on the horizon, where people like to throw parties all the time with friends and family.  And every party needs a good soundtrack, and if you want more variety than some services, while getting a modicum of control and consistency between songs, as well as now advertisements to break the mood, then Pandora’s One-Day Pass might be a perfect option, especially because there’s no recurring auto-payment like a monthly subscription.  This could also be a great option for people holding or hosting any sort of event, and especially great if students need to some solid study tunes, given that midterm exams are upon some of them, with final exams not too far off either.  The service will reportedly be coming later this year, but it’s exciting all the same. Do you think that this new offering from Pandora, one of the more veteran music streaming services, can turn the revenue into higher figures from subscriptions to One and the One-Day Pass and help Pandora survive among the sea of services and companies?  How do you get your music nowadays?  Let us know down below.