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Infographic: Sony Shares Some Fun Factoids About Low-Light Photography

November 20, 2014 - Written By Peter Holden

It hasn’t been long since Sony’s Xperia Z3 was launched, and just like every other handset manufacturer out there, they like to point out the features that they believe are noteworthy. In this case, Sony have put together a great little infographic about the capabilities of the cameras on the Xperia Z3 and Z3 Compact handsets, as well as some fun little factoids to nibble on.

Christmas is often spent eating turkey with family; swapping gifts and hiding those nasty themed jerseys away in the hopes of re-gifting them to some other poor soul. But with the advent of the smart phone and its built-in camera, taking and sharing photos via social media has become increasingly important. Indeed, just while reading this article, 41,600 images will be uploaded to Instagram. Can you imagine how that figure will increase on Christmas day? We’ve all seen those nasty blurred and illegible pictures that get posted on Facebook, so how can you avoid making the same mistake? Naturally, Sony believe that by using the Xperia Z3 or Z3 Compact, their ability to take great photos even in low-light environments will save the day.

Some of the most popular ‘low-light’ picture moments include the Hindu festival known as Diwali or Festival of Lights, New Years Eve, Halloween and the Berlin Festival of Lights. One of the common mistakes when posting pictures to Facebook or Twitter is of using too many filters on the images. Sony says that when you post an image unfiltered on Facebook, it will receive up to six and a half times more likes than a picture with a filter. That’s quite a difference wouldn’t you say? There’s 23% better chance of getting re-pinned on Pinterest if the image doesn’t have a face in it, and a whopping 73% better chance of getting liked on Flickr if the image has a shallow depth of field.

There’s a few more interesting little facts in the infographic below, with tips such as using HDR when shooting backlit objects, and choosing to keep red-eye reduction on when taking portraits. Using the tap-to-focus feature of your smart phone camera will help to expose the image properly. All very simple sounding tips, but they can and will make a difference to resulting images. And if you don’t want to look back at your photos in five years time, wondering why Grandpa was over-exposed (not in that way), it might be worth taking a gander. Let us know your tips on how to take better pictures in low-light conditions at out Google Plus page.

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