HTC Issues Apology To Customers For Site Issues During Nexus 9 Flash Sale

November 5, 2014 - Written By Justin Diaz

The Google Nexus 9 is so far receiving mixed feelings, some not happy with the build quality of the device while others are elated to have their hands on such a tablet. In the middle of all this HTC basically added fuel to the fire when it decided to hold a deal for people to pick up the new tablet at literally half of the cost that it was selling from other retailers. As you could probably expect HTC’s servers with met with immense amounts of heavy traffic and thus the servers went into an overloaded state causing people to have problems buying the device, much like they have had with Nexus device launches in the Play Store. Only this time it seems a little more understandable as HTC was saving people 50% of the retail price on a brand spanking new product.

HTC only had a limited number of devices available so the sale didn’t last long, it was also met with quite a few people outraged by the issues experienced on the site, as well as those who placed their pre-orders a couple days prior only to find out that they could have saved $200 and tried their hand at picking up a tablet through HTC’s Hot Deals event. To those that were angry they spent more money, look at this way, so many people had issues trying to make the purchase that you likely wouldn’t have been able to buy one anyway, so really you lost out on nothing. That’s looking at the silver lining isn’t?

In light of the issues had on the site where HTC was kicking off their Hot Deals promotion(which is slated to be a weekly thing throughout the holidays)HTC America president Jason Mackenzie took to the web and has issued an apology to everyone that experienced problems while trying to order a Nexus 9 for the $199 price. In the apology  letter Mackenzie notes that only several hundred tablets were available, so chances are they sold out in a few minutes if it was even that long to begin with. While the apology is nice, does it mean that those who had problems will get another chance at grabbing a tablet for the same price as a good faith gesture? Who knows, as the apology mentions nothing of the sort. They do however state that they will continue to bring great deals throughout the holidays, so perhaps there’s a small chance they’ll have more to sell at the half off cost, or maybe they’ll be different deals entirely. For what it’s worth, at least they’re owning up to the mistake and are trying to fix it.