Motorola had a pretty busy day yesterday, announcing their most affordable smartphone yet, the Moto E while also paying some attention to the Moto G, which just so happens to be Motorola’s best-selling smartphone in the company’s history. So, there are new Motorola devices on the market and the company continues to offer those that either can’t afford the latest and greatest or just don’t want to spend the extra money great devices with few compromises. This isn’t a bad niche for Motorola to get into and now, it looks like they’re going to be stepping up their marketing just a little bit. We had heard of a Moto G Ferrari Edition for some time before yesterday, but now Motorola has officially announced the device, and it’ll be coming in June.
Announced only for Mexico at this time, the Ferrari edition of the Moto G features Ferrari logos on the front and back of the device and will feature exclusive Ferrari content, which we’re assuming will be wallpapers, ringtones and perhaps some videos. As for the hardware, on the inside this is a 16GB Moto G 4G, which features LTE support as well as a microSD card slot, too. Basically, this will be the same sort of experience that we reviewed a little while ago. However, on the outside the device will have that famous logo and feature a Kevlar back as well, which we’re sure car nuts will call carbon fiber to all of their friends. The device sure looks nice, with a red accent in the earpiece and a little more visual flare than the standard Moto G or Moto G 4G. In Mexico, the Moto G Ferrari Edition will be available from June and cost 4,999 Pesos, which is more expensive than the Moto G and the Moto G 4G, so a premium is being charged for that badge.
So far, the device has only been spotted for Mexico, and Motorola’s Mexican website hasn’t been updated to include any info about the device (at least not at the time of writing) but their official blog did announce the device as coming later this June. While other markets haven’t been confirmed, we’d be very surprised if this didn’t end up on sale throughout most of Europe, after all the Ferrari brand is a universal one for car lovers everywhere.