appannie.com top app trends

Top App Trends For 2013

January 30, 2014 - Written By Cory McNutt

A quote from App Annie’s report:

2013 was a milestone year for mobile apps and app stores alike, setting the stage for exciting new opportunities in 2014. Over the last year we saw many new trends including significant growth in emerging markets, a dramatic shift in game spending on mobile and the global expansion of social messaging platforms. In this App Annie Annual Index, we will uncover a variety of trends and insights to guide you in making smart business decisions.

The following top ten lists will show us a variety of App Categories, App Publishers, by Downloads and Revenues. These figures are iOS and Google Play combined – rather than differentiate between the two, these charts are merely showing us the type of game, non-game, publisher, downloads, and revenues. These figures are ONLY from the U.S., not worldwide.

us trend 1

This first chart above shows the top ten downloads – on the left we have Gaming Apps and on the right we have non-gaming Apps. In the games, Candy Crush Saga is still number one, and while Angry Birds is still in the top ten, just barely, at number nine – our we tiring of our favorite birds after all these years. On the non-gaming side, Facebook is still the number one App, followed by Pandora Radio and Instagram. Netflix is all the way to number seven, beating out Twitter and YouTube.

 

us trend 2

The chart above shows us the top ten Game Publishers by downloads on the left, and the top ten non-gaming Publishers on the right. It is no surprise that Electronic Arts (EA) is number one – they have been making games since the early eighties and had some of the best computer games and early console games around, although experiencing some reorganization difficulties the past couple years. In the non-gaming category, it is also no surprise to see Google as number one, followed by Facebook. Of the top ten Gaming Publishers, six of them are headquartered in the U.S. and of the non-gaming Publishers, nine of the ten are in the U.S.

 

us trend 3

These two charts above are the top ten Game Apps on the left and non-game Apps on the right by Revenue. Again, Candy Crush Saga is the number one revenue maker, even though the App is FREE – that is where all of those freemiums come in as users get addicted to the game and have to pay to keeping moving up. Pandora Radio is number one in the non-game App section, although I was a little surprised – I guess there are a lot of people out there that love Pandora as much as I do and it is only $36 a year for unlimited, commercial free music.

 

us trend 4

The last chart shows the top ten Publishers of Game Apps on the left and non-game Apps on the right. In Gaming, the top three Publishers are U.K’s King, Finland’s Supercell, and Electronic Arts from the U.S. – again, six of ten Publishers are from the U.S. In the non-gaming Publishers the top three are Pandora Media, Apple, and Disney, with all ten from the U.S.

Please hit us up on our Google+ Page with any comments or observation you may have about the 2013 trends in Apps.

Source/Graphs: appannie.com

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company to date, at over 33 billion downloads and more than US $8 billion in app store revenues.