Are we About to see the “Race to the Bottom”, thanks to the Moto G?

January 24, 2014 - Written By Alexander Maxham

While Q4 sales numbers are starting to trickle out now, we’re seeing that while Nokia’s numbers were all bad (but expected), Samsung’s numbers also weren’t all that exciting. In fact, Samsung declined about 9% compared to the previous quarter. Which is actually a surprise since Q4 was the holiday quarter and the quarter they launched the Galaxy Note 3 and Galaxy Gear. We haven’t really seen numbers from the other OEMs, but if Samsung had a decline in the fourth quarter, I’d be surprised if their competitors didn’t have a decline either.

So what does all this have to do with the Moto G? Well, as noted by BGR, judging by the numbers from Q4, smartphone vendors will need to start with some new promotions to get their phones and tablets off the shelves and into customers hands. So what does that mean? We may see some really cheap phones this year. How about a Galaxy S4 for $100, or Galaxy S5? BGR also notes that the US mobile carriers have been drifting to the edge of the price war. Since the market is finally getting saturated, both the OEMs and carriers are facing the necessity of price aggregation. T-Mobile probably started this with their Uncarrier moves. So here’s something else you can chalk up to the Uncarrier trying to shake up the industry.

We’ve already been seeing other carriers respond to T-Mobile’s uncarrier initiatives, mostly AT&T, which means we may start to see some better pricing on phones. So instead of seeing on-contract pricing up to $350 for some phones (Sprint Galaxy Note 3 for one), we may see them going the other way. We may be seeing some pretty good discounting wars between both carriers and OEMs. Which is always good for consumers.

How many of you are excited to see prices go down for phones, and possible plans as well? I’d love to see more plans that are competitive with T-Mobile’s prepaid options right now. I’m definitely loving only paying $30/month for phone service. Which is unmatched by all the other carriers right now.

Source: BGR
Image Credit: Geek.com