Google Potentially Looking To Relaunch ‘Flight Search’ And Compete With Other Travel Comparison Services

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Google might be looking to relaunch it’s Google Flight Search service which they previously launched back in 2011. According to the Irish Independent, Google is working on a travel comparison service with Irish budget airline Ryanair, and the service is said to be on a need to know basis only. Other rumors are that the service will go live in March, where Google will be working with Ryanair to provide a search for cheap prices on airfare and budget flights, similar to they way we might compare flight prices on Priceline. In a statement from Michael O’Leary who is Ryanair’s Chief Executive, he comments that

“There are some very exciting developments with Google, where we have been working with them on sharing the pricing,”

O’Leary had also made a comment that the partnership between Google and Ryanair was looking to heavily compete with rival websites that provide similar services, and blow the competition “out of the water.” He further comments that

“We’ll be sharing the Ryanair pricing through all of the Google outlets, so when you go in, there’ll be route selections, cheapest prices and so on,”

The word is that Google will be funding the entire project, and that Ryanair won’t be financially supporting in any way. Partnering up with Ryanair to start a service to compare cheap flights and travel deals could be just the first step for Google, if they actually want to take this service to the next level and see it succeed, they would need to partner up with other Airlines as well. Google has already had a ‘Flight Search’ service around since 2011 as stated above, which began after Google had acquired ITA. As knowledgeable as Google is on virtually everything else, there are some things they just don’t have the information on. Like key flight information, which they would need to really make Google Flight Search take off and become something that everyone would use. Flight Search has been available to the public since March of last year, and it looks like the first anniversary is as good of a time as any to start it back up with a whole new refresh and new goals in mind. Would you use Google Flight Search if it were able to provide you with similar services you’d find at other travel comparison sites? Let us know what you think in the comments.

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